Dr Ian Brooks NEW ZEALAND'S LEADING BUSINESS ADVISOR.
ABOUT IAN > Introducing Ian + Ian's Biography + Ian's Photo + Hear Ian Speaking + See Ian in Action + Ian's Speech Outlines
Customer Feedback

"Ian addressed the entire company (120 employees at the annual staff meeting) this week. His message was clearly articulated and delivered from the heart, and obviously struck a chord with virtually everybody in the room. I myself had a 'eureka' moment during the presenation, and came away buzzing and wanting to make a difference in the way I do my job. Great stuff Ian. You presented very well in 2007, but I think this year you topped it."

Richard Greaney, EdTech, Palmerston North

"Thank you so very much for the contribution you made to the success of our Aoraki Day on Friday. We have had some superb comments regarding your presentation, including awe at the fact you were able to speak for an hour without notes or PowerPoint, that you were interesting and engaging, humorous and entertaining, an expert in your field and extremely convincing."

Rachel Garden, Education Development Advisor, Aoraki Polytechnic

"I just want to share with you the inspiration that you gave me yesterday at the Dusk seminar, you truley are an amazing man. I can only see postive things moving forward."

Diana La Vista, Area Manger for South Australia, Tasmania and ACT for Dusk

“I have not seen the Team so energised!! The content was fantastic and was delivered in a very easy to grasp and practical manner that I am confident as a Team we can implement to its full potential.”

Travis Liddle, National Retail Manager, Sanity Entertainment


“I have been in retail for 9 years and I have been to many conferences over that time. I have never experienced one like yours. I left feeling overwhelmingly passionate about my customers. I have taken so much knowledge away from our meeting,!”

Kylee Gislingham, Dusk Australasia, Perth

“On Wednesday, we were lucky enough to once again be enlightened by your concepts regarding creating that perfect customer experience. The idea of business being about social interactions between people is a simple concept that can assist our teams in changing how they may see their position. We are not selling, we are creating relationships and adding value to our customers’ day. How lucky are we to have such an impact! Thank you again for bringing my focus back to what matters. It's easy to get caught up in the processes and just as you say, these are simple usable concepts that make a difference.”

Cindy Hall, Area Manager for Victoria, Dusk Australasia Pty Ltd

“I attended a one day course with Dr Ian Brooks where he helped guide as on the most successful way to be customer driven. His course helped me comprehend what experience customers are after and how we can deliver on this every time. I would and have recommended his teachings and 19 steps to all levels of retail and business.”

Steven Kingsbury, Area Manager for Western Australia, Dusk Limited

“It was just so fantastic that all my team had the opportunity to hear you speak in Melbourne. They all came away reflecting on their Own performances and what they will do differently today."

Annette Kelly, Area Manager, Adairs

“Good morning, David. I wanted to say thank you for our product and training sessions last night with Dr Ian Brooks. I served my first customer this morning. When I first saw her I thought to myself ‘put yourself in her shoes’. The end result being a $960 sale and the customer signed up as a Linen Lover. The fact we as a team were bouncing around ideas on the way home about how we would do things differently led to this result. Regards Kathleen, Greensborough store”

Email to the Managing Director of Adairs Pty Limited:

“As they say numbers don't lie. Our stores were trading at low single digit like for like sales increases the week prior to your Becoming a Customer Driven Business’ presentations in Melbourne, Sydney and Brisbane but the week after we enjoyed an awesome double digit increase on like for like sales = Outstanding Value! Ian, you gave us pay off from just one weeks trade!”

David MacLean, Managing Director, Adairs Retail Group Pty Ltd

“Thank you again for giving me more tools to further drive sales through improving the customer experience. I truly believe this change is exactly what BNT needs to lead the way in our market and dominate.”

Drift Stoddart, New Zealand Manager, Bras n Things

"Thanks again for your presentation at our conference. It is amazing the passion you have for being Customer Driven and the way you present is second to none. The way that you can engage an entire room of people and have them move towards a common goal and understand what you are saying is a great thing to have. I am looking forward to my teams in Brisbane being able to see you in the flesh and not just listen to me telling them how great you are.”

Jamie Barbour, Brisbane Area Manager, Sanity Entertainment.

"You were amazing again!! I'll be honest, I was nervous about doing a full day session with the team and thought it would be tough to keep everyone focussed and engaged for an entire day, but you did it and it was fantastic. Thank you for your efforts and I am glad that we are working with you to educate my team on the importance of being a Customer Driven organisation. We have a long way to go but we are a lot closer now that you are working with us.”

Ray Itaoui, CEO, Sanity Entertainment, Australia

"Thank you for speaking at our Big Day Out. There's been lots of reinforcements from the day - I think many could recite parts of your presentation word for word - you were fabulous!..... Exceeded expectation even!!"

Pauline Bigelow, Fertility Associates

“I just wanted to Thank you very much for speaking at the Sanity/Virgin and HMV conference. You have given us all a completely different look at customer service.”

Alexandra Miller, Store Manager, Sanity, Runaway Bay, Queensland.

"Thanks you very much for sending such a powerful message. Our team Are alive! You really hit the nail on the head with the customer complaints!"

Julie Hastings, National Retail Manager, Sanity Virgin HMV Entertainment

"Bloody brilliant - really enjoyed your sessions and talking to you at various times. Inspiring and it has and will help our business grow."

Martin Plom Elite Cabinets

"Thank you for your superb involvement in our Loyalty program in Fiji this year. The feedback from our customers has been fantastic. You really do have a gift in making your messages clear, memorable, and moving. In addition, I am very grateful for the extra value you delivered to us by being available for our customers and my team throughout the program. Our customers said things like, this was the best conference in years, you were the best business speaker many had ever heard, you gave so many insights to our customers to work on improving their businesses, and that you were so approachable."

Robert Gibbes, General Manager, The Laminex Group, Fletcher Building

“On behalf of WHK, I would like to thank you for speaking at our two functions last week. Our staff have found it very interesting and we have received great feedback from our clients.”

Olga Trotter Marketing Manager, WHK Nelson.

“A big formal thank you for a spectacular presentation and most importantly, for seamlessly covering the points that I asked you to weave into your presentation – to do so, so well without notes was inspirational.”

Brett Blundy, CEO, BB Retail Capital

“Half an hour ago I arrived home in Melbourne from our conference and first thing I did was tell my wife about your presentation and about you as a presenter.

I have a genuine passion for the art of communicating with others, to listening to/exposing myself to people such as you and to self driven learning. I have recently read a numbers of different books about human behaviour all of which gets me to the point of saying you are by far the best I have ever seen or heard. Every single person I spoke to yesterday about you was glowing in their learnings from you.

To be able to impact such a group the way you did yesterday is quite simply remarkable.”

Andrew McLean, Director, Adairs

“I just wanted to say a BIG thank you for making our conference a great success - the feedback we have had is that not only was your presentation enthralling to listen to - but it also gave them pointers that they could take back and apply to their own businesses - regardless of size of business.”

Lianne Thomas, The Laminex Group, Fletcher Building

"It was a pleasure to meet you, listen and participate in your series of presentations over the conference. I found them very thought provoking and am looking forward to implementing these concepts to improve our customer relationships."

Jonathan Kane, IT Bureau Manager, The Laminex Group

“Your presentation was rated Number 1, i.e. The most valued by delegates.”

Peter Busfield Executive Director, Martine Industry Association of New Zealand

“Great message , delivery clearly and with passion that made it easy for people to identify with the content. The only problem is we didn't include the night shift and now they are upset with me.”

Nicholas Finicus, GM, Card Division AB Note Melbourne

"I thought your session at CLANZ was outstanding and I learnt a great deal from it. Thanks. "

Mai Chen, Partner, Chen Palmer, Public Law Specialists, Wellington

“It was a pleasure to meet you at the weekend and I just wanted to drop you a quick note to thank you for speaking to our team on Saturday. The feedback I received from others was unanimous that they really enjoyed your presentation and more importantly they found it very informative and worthwhile, and they learnt a lot.”

Lewis Deeks, Director, Esquires Coffee New Zealand

“Many thanks to you for your involvement in our inaugural conference. There has been an overwhelming response to your outstanding keynote presentation with many requests to have you back again next year!”

Peter Sugg, Professional Conference Organisers Association

'Your address and workshop received fantastic reviews by people I spoke to afterwards. A highlight of the Conference!'

Pat Waite, GOVERNOR 2007-2008, ROTARY INTERNATIONAL, DISTRICT 9940, NEW ZEALAND

'Our time with you was our pleasure. Lots of positive feedback. There is a buzz around the place in both the customer service and Territory Rep teams - you were part of getting it rolling!'

Rob Dorey, General manager, Agri-feeds Limited

'A big Thank You for the manner in which you presented and your enthusiasm and passion towards being Customer Driven. Having spent two powerful days with you earlier this week you’ve changed my thinking toward my (our) customers and my life and I can report I’m happy about that !!! Change is definitely achievable and I am committed to this across our business. You were bloody well right. Now there’s no excuses!'

Steve Lovell Road Lines Dept Manager Fulton Hogan
'I found Ian to be a highly engaging and authoritative speaker on all matters pertaining to effective customer engagement and retention, including demonstrating the financial imperatives of building lasting relationships with them.

'He built on sound, yet simple, concepts by providing practical, real life examples of where service delivery hadn’t quite gone to plan and strategies that could have been employed (i.e. service recovery) so as to turn customers into advocates. He particularly stressed the importance of understanding “process flows” when analysing where things go wrong in business

'I would have no hesitation in commending Ian as an individual who can aid an organisation to think “like” their customers, rather than thinking “about” them. Time very well spent!'

Dougal Hollis General Manager - Operations & Membership Australian Hotels Association (VIC)
'For customer feedback section: “I was at Thrive yesterday and thoroughly enjoyed your presentation and would like to say 'thanks' for refreshing my memory on the importance of customer service!'

Lincoln Booth, General Manager, Cookie Time Limited
“I just wanted to thank you once again for your presentation yesterday. You certainly made a big impression on our staff, we have had over 15 emails from our staff already about things that could be improved.'

Jo Smith, Head Of Circulation Services, Palmerston North City Library

“Just a quick note just to thank you for your session on Friday afternoon at the OPD conference at Sky City. It was brilliant and a real eye opener it is amazing since we came back on Sunday I have consciously treated the staff as our customers (which I thought we were doing) and already it is making a difference and also re looking at the processes we have in place to create value to the customer as I didn’t realize the frustration our staff were facing when things were not going right.'

Stephen Payne, Sales and Marketing Manager, Taupo Office Products Depot

“Just a note to say thanks for a fantastic presentation this morning.

'The team are all buzzing and your input will ensure we all get onto the same page as a Firm and keep the message and delivery flowing. Now they all have an understanding of the 5 key points and in particular the Value model we will be on our way.'

Brian Walshe, CEO, WHK Sherwin Chan & Walshe, Total Business Solutions

“Thank you for the highly professional address to our Shareholders, at the conference last Friday. Since your address, I have received numerous calls and emails from raving fans about the content and the timely reminder on the importance of the Customer. You are truly passionate about the topic and that shines through.”

Rob MacGregor, Chief Executive, Office Products Depot

“ Your session was the most popular session at our conference. Overall, you were rated 5.7 out of 6, with 68% rating you as excellent. People enjoyed your motivational and entertaining style and many people commented that they were inspired by what you had to say.”

Sarah Money, Marketing and Communications Manager C & G Rothbury
Click here to read people’s comments

“Thank you very much for presenting to our team in Napier yesterday. Everyone I spoke to was very complimentary about your presentation and they took a very positive note from you. I would like to reinforce the fact that in our opinion we really got value for our investment and the time was very well spent. Thank you very much for a job very well done.”

Bernard Walsh, General Manager, Weldwell New Zealand

"Thank you so much for your presentation on the Customer Driven Organisation at our Management Retreat. Your discussion was inspiring as as a result, each participant has created an action plan with key performance indicators. I have already noticed a turn around in staff behaviour.”

Sherida Penman-Walters, Headmaster, Junior College and Primary, Pinehurst School.
“Your presentation clearly hit the hot buttons with our team - you were right on target. We certainly appreciated the way you crafted your address to meet our specific needs and tailored it to fit the launch of our Vision, Mission & Values . Thanks and 'well done'.”

Rex Moore, Rotorua District Council

“It was great to have you as our guest speaker at the Customer Service Awards Ceremony. You were a real hit and in recent days I've heard you described as sensational, motivating and inspirational.”

Meg Rodel, CEO Napier Inner City Marketing Board

'Just wanted to say thank you for an enjoyable and inspiring presentation on Wednesday, I have only had good feedback! "

Jenny Kelly, LIANZA Conference

“Thank you for giving your time and knowledge to those at our conference. I personally took great delight from your presentation and I know the attendees learned a lot. The delegates were very impressed with the message and they were unanimous in their praise and appreciation.”

Michael Baines, Chief Executive, Motel Association of New Zealand Inc

"The feedback has been very positive across the board, thanks Ian. One of our CSR's was in awe of your message because it 'made so much sense'.

"I thought that your message both complemented the theme of the day and challenged our thinking. I would be very pleased to recommend your services to other companies. "

Peter Nelson, Managing Director, EdTech

"Dr Ian Brooks presented on the importance of customer service and adding value to our client offering.

"Overall rating was 5.8 with 80% of attendees rating this session as ‘Excellent’.

"This was the top rated session at the conference. Many people commented on Dr Brooks’ presentation and the overwhelming impression is that the session was excellent. Dr Brooks’ presentation style was vibrant and engaged attendees. Attendees got a lot out of listening to Dr Brooks’ examples of adding value for our clients."

C&G Rothbury

"Thank you for providing such a relevant and vibrant session at our conference. I did a feedback survey at the end of conference and you may be interested to read this and see the comments from attendees. Your session was the highest rated session at the conference and our people really identified with your message, thank you for your part in making this conference a real success. I look forward to working with you again in the future."

Sarah Money, Marketing & Communications Manager, C&G Rothbury Group

"I attended the seminar you gave last night at the Napier War Memorial Centre. Your presentation was truly inspiring, raising issues which we all must think about to grow our business. This is one seminar where I was captivated throughout the entire presentation. Well done and thanks for your time."

Tony Littleford, Computer Connection, Napier

“In summary everyone really liked the real world examples and facts, loved enthusiasm and passion for subject and when asked what they would want more of, a majority replied: ‘more Dr Ian Brooks!’”

Charlene Harvey, Customer Insight Manager, Inland Revenue Department

“We very much appreciated your address; it really was a highlight and flowed in with what we wanted the Conference to achieve. The feedback was all very positive. We enjoyed the facts, figures and your humour that assisted to get your message through.”

Graham Gunn, Finance Director, SMC Pneumatics NZ LTD

"The feedback was excellent from those present. All had been challenged to think about their own service and improvements they should consider. "

Bruce Hanrahan, NZ Funeral Directors Association

"Thank you for your participation in our sales meeting at Dooralong. The feedback from all of those present was all positive. The guys all really enjoyed your speeches but even more being able to discuss things with you afterwards. Getting the guys involved was really positive."

Harvey Chalker, Managing Director, Pyrotek

"I had an interesting conversation with one of our guys the other day which I thought may interest you. He has taken his area to a five fold turnover increase. This makes him one of the highest producing areas in NZ. Over coffee, I pointed out to him that there was a point in his turnover growth where his area seemed to "take off" and I wanted to know what was it that he did that made it "take off". The answer was; "I listened to everything Ian Brooks said and went out and did it. My area started to grow after that conference." There you have it Ian, it WORKS!!!! "

Hugh McInally, Franchisor, Dents Plus

I had the pleasure of attending one of your seminars in Mississauga Ontario Sept 14/06.I found it very interesting and informative. A lot of good information and even a wake-up call. It was worth the price of admission for sure.

Larry Norton, Account Manager, Mackinnon Transport Inc, Toronto, Canada

"All evening I had people congratulating me on my choice of keynote speaker. The feedback has been as I expected, everyone was enthused by your talk and they have all taken things away to use in their own businesses. "

Angela Bryan, Family Parks Association of New Zealand

"I thought you'd like to know we have received stunning feedback from your session today. It has resonated loudly with our team."

Amantran Gibbes, General manager, Humes Pipes Limited

"Thanks Ian. It was a great two days and every one I have talked to was very excited by what they wanted to do when they got back to their teams. I look forward to our next conference!!!"

Bill Watson, ProPharma Ltd

"I would like to thank you for your presentation at the Fi- Glass conference. Although I was there as a guest I gained a great deal from the presentation and it reminded me what the foundation of a successful business is built on. Looking at your presentation using your formula Value = Benefits - Costs. you definitely added Value as the Benefits were substantially greater than the costs."

Aaron Scott, Manager New Zealand, GE Commercial Finance, Distribution Finance

"I wanted to contact you to thank you for your help at the conference. Your presentation was relevant, insightful and wrapped up the conference perfectly. I have only heard positive feedback."

Alan Morpeth, CEO, Health 2000

"Your presentation met my expectations and was a great presentation to have as the final one for conference. I will be keeping your details on file as I would love to have you back to a future conference."

Josephine Hawes, Health 2000

"The message you portray is critical to us being successful in our business and if we are all committed to following some of the principles you illustrated it would make a significant difference to our business and it will certainly be something I will be following up.

"Feedback from staff has been really positive and certainly is still a topic of discussion, with people genuinely thinking about how they can behave in certain ways that will have a positive difference to the customer experience of dealing with OCS and their perception of us as a great company to deal with. I have also received really positive feedback from clients that attended the client breakfast sessions.

"Personally, I really enjoyed your sessions and it reinforced a lot of principles for me, and is still influencing my behaviour to be more customers driven so I just wanted to say thank you for your contribution to our company."

Lynley Johnson, Operations Director, OCS

"The whole day went exceptionally well and was enhanced by your provoking and challenging discussion on how best to build our business around long term, profitable customers. You helped break the ice, got us thinking and got us off to a great start. Thank you."

Mike Dougan, Technical Marketing Manager, CRT

"On behalf of the President, Executive Committee and OPSA membership, we would like to express our sincere appreciation for your presentation on Wednesday at Sky City Convention Centre.

"The feedback has been extremely positive and we certainly feel that our membership gained a timely reminder and improved knowledge of how to raise the bar and gain that competitive advantage. Your presentation style held the attention and provided an example of how to communicate with an audience. Thankyou Ian for an excellent seminar, we do indeed appreciate the preparation that it took to achieve this result."

Dee Dent, Executive Officer, Office Products Suppliers Association

"A short note to thank you again for your input into our conference last week. Your ability to engage with our people and get some really important messages concerning customers across is wonderful to experience. I know people have taken it on board and I absolutely expect to see a much greater level of awareness and focus on dealing with issues around customers as we move forward, which will have a direct impact on the performance of the company. Thank you once again for your contribution."

Alister Lawrence, CEO, New Zealand Plumbing Merchants Ltd

"Your presentation was insightful, entertaining and informative and was very well received by the membership. A number of positive comments have been made since, so there is no doubt you made the right impression."

Ludy Colenbrander, The Admirals' Breakfast Club

"After yesterdays session I spoke with all of my staff that were present and asked them on how they felt about the day’s value. For many of my staff on that course yesterday it was the first ever experience of listen to a speaker like yourself and some of them went in sceptical to say the least. But on returning to the office they where all buzzing and chatting about how they could put in to practise what you had discussed with them.

"I was to be honest looking at yesterday as a bit of a chore as I had been to 2 of these previously but am so glad I was present as a lot of the material has now started to be familiar and instead of just listening, I was understanding and during the presentation was see ways to manage ourselves and the business by implementing what you were saying.

"Overall a very worthwhile exercise, thank you."

Jared O'Neill, Christchurch Operations Manager, OCS Cleaning

" Thanks again for adding tremendous value to our conference Ian. Your content blended beautifully with the course material and your delivery was powerful and passionate - excellent. This is what some of the attendees had to say about your session:"

"Dr Brooks speech was excellent and a timely reminder that good customer service is so essential to our business."

"I would like to hear and see more talks from experts such as Dr Brooks."

"Dr Brooks was a highlight of the conference for me."

"Having outside speakers of the quality of Dr Brooks really adds value to the learning experience."

"Dr Ian was brilliant"

Rhys Nimmo, Director of Sales & Marketing, Radio Network

"A personal follow-up to thank you very much for an enjoyable afternoon last Wednesday. I really appreciate it and have had several very good comments back."

Brent Rees, Sales & Marketing Manager, ABB New Zealand.

"Thanks, Ian. It was worth every cent."

Mike Lloyd, Life Brokers' Association

"Thank you for the fantastic keynote speech at our RADC conference."

The team at Inland Revenue

"Thankyou for your stellar performances at the Cairns Conference, we have had great feedback and gained significant recognition for bringing Mark Paine and yourself to the event. Your session on making your customers an offer they can't refuse was probably the best I have seen you give (and I've seen one or two)."

LAB Wilson, Merial New Zealand

"Ian interpreted our brief very well and used many of the notes and supporting data we supplied him. We've had very positive feedback. Many who have attended a number of our conferences stated he was the best keynote speaker we have ever had."

Peter Bentley, Four Square South Island Conference, June 2005

"On behalf of all the team at Ballantynes I would like to thank you for the excellent seminar you recently conducted for us.

"The feedback I have received from all areas of our business has been amazing. It was quite overwhelming walking through the store for the first couple of days after the seminar, so many staff members stopped me to say how much they enjoyed your talk.

"I know many of them have been putting your advice into practice; I have found myself looking for customers problems to solve and have enjoyed seeing what I have been able to do to exceed their expectations."

Joanne Hutton, Training Manager, J Ballantynes & Co Limited

"Special thank you to Dr Ian Brooks for his impact via a superb presentation..."

Stu Allan, General Manager, Matthews Eyewear Eyecare Ltd

"Thank you very much for a very fresh, enthusiastic presentation on Customer Care to the staff at Porirua City Council last week. I have received a number of very positive comments from those present who picked up a some very good tips and a new approach to Customer service."

Gaylene Kells, Manager, Operations Cultural Services, Porirua City council.

"Thank You for the breath of fresh air from last night' s show in Dunedin. All the best for the future."

Steve Aydon

"Your 'customer driven' presentation was a great way to open our conference and the feedback indicates that it was very highly rated. Your session was definately one of the highlights of our conference"

Philippa Hawker, Chairperson, SPUSC Organising Committee

"Just a quick note to thank you for your presentation 2 days ago - I have had lots of good feedback and there is no doubt that my team needed to hear your various messages loud and clear. We have had so much focus on lowering DHB costs and setting up new systems and processes, and now need to be working on how we can make our 2 stakeholders more successful so that we become a truly customer - driven organisation. Your presentation will provide the catalyst for that mindset change and our shift in focus from 2005 and beyond. I liked your references to hA and our 2 stakeholders throughout your presentation, and the link that you made with your messages and concepts to our business was very good. Well done and I look forward to working with you again sometime, including a read over some of your books."

Craig Presland, CEO Health Alliance

"Ian. Just a quick note to say thank you for your contribution at the Rissington Breedline Ltd annual conference for 2004

"Feedback from everyone was that your address was the highlight of the conference. It really opened some new advances of thought and has focused our concentration on customer satisfaction.

"I was absolutely delighted at the way the team responded and it set a great tone for the whole conference. I hope to involve you in further conferences if you are available."

Alastair nelson, Operations Manager, Rissington Breedline Ltd

"Thank you for making this Merial Canada event a success."

Isabelle Tremblay-Summers, Product Manager, Merial

"As a Franchisee attending our recent conference I would like to pass on my compliments to you for your excellent presentation. I know that all the brokers here at the Hamilton Office were also impressed. Well done."

James McAllister, winner - New Zealand Mortgage Broker of the Year - 2004


"Would just like to say what an awesome speaker Dr Brooks was. I got so much out of his presentation and the People First workshop so thanks Margaret for providing that for us and well done to you and your teams. Cheers"

Mererina Murray, Kaitakawaenga Maori, Tauranga District Council

"Thank you for your talk today. Many people have commented to me on how much they enjoyed it. It is truly inspiring to hear someone so passionate about customer service."

Margaret Batchelar, Manager, Customer Services, Tauranga City Council.

"Once again, many thanks for an enthralling presentation. The feedback from the Dealers and Staff alike was extremely positive."

Cedric Geffen, Marketing & Customer Service Manager, Waikato Milking Systems NZ Ltd

"What can we say? You hit the nail on the head with your session at conference and everyone is really buzzing. Our staff were really blown away and have an energy we haven't seen for a long time."

Rachel Dawson, Marketing Manager, Perpetual Trust

"We wanted to pass on our thanks for facilitating our day on 5 February. The day was excellent and all of our objectives for the day were well covered off!

"Paul and I have received alot of really positive feedback from those who attended, including those who thought they knew all (!) and how worthwhile they found the day, your facilitation abilities and expertise."

Catherine Taylor, HR Manager, Kiwibank

"I just wanted to say a very big THANK YOU on behalf of the Auckland Chamber of Commerce for a great evening last night. We have already had very favourable comments from attendees who really enjoyed your message! So once again thank you for helping to make the event so successful!"

Tina Clayton Berry, Event Manager, Chamber of Commerce

"I just wanted to thank you for speaking at the Marketing to the Rural Sector
conference earlier this week. As usual, the audience really enjoyed your
presentation and undoubtedly took away some great tips to drive their
business forward."

Tony Osborne, BrightStar

" I just wanted to thank you for your presentation last week as it really had a big impact on the managers thinking."

Sue Wilde, HSBC Bank, Sydney

" Just a note to say how much we enjoyed your presentation to IDA on Saturday afternoon and to congratulate you on how you made it so relevant to what we do in a networking business. We had some amazing speakers during the day and the people I had contact with thought yours was the highlight. "

Morrin Hardy

" Firstly thank you for waking me up to reality,putting the customer first.My wife and I really enjoyed your presentation and am in the process of acting on it."

Craig Norman, Coffs Harbour NSW.

"Ian's message and entire presentation had his audience (our Consultants) spellbound. Ian put the group into workshops to illustrate part of his presentation, providing them with practical hands on experience. The Consultants found this rewarding. Weeks after the conference our Consultants are still enthusiastic about Ian and the conference. Ian's professional, dynamic, down to earth manner and presentation skills captured the attention and imagination of the group. Ian was the highlight of our conference."

Stuart Clark, Turner's Auctions.

"Ian, just a quick note to say thank you very much for attending our conference. As always our team found it extremely valuable and talked about your ideas for the rest of the conference."

Alastair Nelson, Product Manager, Merial NZ Ltd

"Thank you for your prsentation at the New Marine Industry Conferenceon 11th of April at Formosa Auckland. "Your presentation was informative and enlightening for our 130 delegates (the delegates survey feedback says so!). The New Zealand Marine Industry continues to grow from its sound base and we look forward to the good partnership with yourself continuing and supporting future growth."

Peter Busfield, Executive Director.

"Thanks for the presentation yesterday Ian - the team were certainly thought provoked which was great - you did hit the spot."

Shona McMahon, Business Analyst, Strategy Genesis Power

"Your session was pitched at exactly the right level and covered all areas that we were looking to reinforce. Further more it provided a great context for the sessions that followed and was antertaining as it was relevant.

" The feedback I received on your session was posaitive and a number of people commented at how energetic and inspirational the message was. We definately achieved our goal of emphasising the need to see everything we do, through our customers eyes."

Andrew Whitechurch, General Manager, Channel Process Optimisation, Bank of New Zealand.

"Thanks so much for your inspiring seminar at conference, our delegates were most impressed, this is what some had to say:
- Already making more money!
- Great message - a pity all members were not there to hear it.
- Spoke with conviction!!
- Dynamic speaker very relevant material.
- Bloody excellent. He's switched on. Have learnt a lot from him and have implemented some of his ideas.
- I am going to make more money.

"Congratulations, looks like they liked you."

Bridget Cheesman, Communications and Events Manager, Motor Trade Association

"Thank you for a clear well presented address which included numerous industry references, making it more relative to our audience."

John Peterson, Carrier Air Conditioning (NZ) Ltd

" On behalf of the Canterbury Employers' Chamber of Commerce I would like to thank you for conducting our marketing workshop. The feedback I received has been excellent and shows that the workshop provided attendees with a lot to think about and provided some excellent ideas to implement within their own businesses."

Stephen Woodside, Business Adviser, Canterbury Employers' Chamber of Commerce.

"Thank you for your involvement as the key Note Speaker at our Appliance Connexion Conference 2002.

"Certainly the feedback received from Members and Suppliers has confirmed that your presentation was the highlight of the Conference and it would seem that the theme presented by yourself hit home to all delegates."

Wayne Burton, General Manager, Appliance Connexion.

"Thank you for your presentation last week - it was widely acclaimed."

Kevin Mulcahy, General Manager, Office Products Depot.

"I just wanted to thank you again for your very polished opening keynote address.

"It set the scene superbly, picked people up and focused them on what was to come, continually related back to - and reinforced - the conference theme, and emphasised the elements of the programme which were yet to come, and how they fitted into the overall theme of Equipping yourself for success.

"Your empathy with what we were trying to achieve and your attention to detail in achieving exactly what a keynote speaker should, is much appreciated.

"So for the second year running, many thanks again Ian for your fantastic contribution to what was a very successful conference."

Theo Simeonidis, Chief Executive, Motel Association of New Zealand

"Thank you for your involvement in our 24th Annual Conference "Live the day the Quality Way with Tools, Teams, Tactics and Technologies." NZOQ greatly appreciates your efforts and commitment to making this Conference a success"

Bryan Wenmouth, Executive Director, NZOQ.

" Thank you very much for your contribution to our second NZ marine Industry Conference held at Wairakei Resort. We are pleased to advise that from our survey results and individual feedback our delegates found your presentation to be interesting and worthwhile."

Peter Busfield, Executive Director - Boating Industries Association of New Zealand Inc.

"Thank you so very much for taking the time to address our Auckland Club Members, last night. They were inspired! the feedback was excellent."

Suraya (Su) Dewing, Membership and Marketing Manager

" We would sincerely like to thank you for your important contribution to our recent conference held at Masterpet's premesis in Gracefield last weekend. Form our point of view the conference was a huge success and we acknowledge that your presentation contributed enourmously to the success of this conference."

Brent Wootton, Sales Director, Masterpet

"THANK YOU VERY MUCH for the superb presentation on "Forget About Customer Service!" that you gave at our marketing lunch yesterday. It was challenging, thought provoking and entertaining - a great combination - and just what we were looking for. And the feedback has been extremely positive. You're a terrific speaker, Ian, and we really appreciate the time you gave us."

Dayna Bradley, Executive Director SMEI - Sales & Marketing Executives International

"Just a note to express my gratitude for the excellent presentation at our recent sales seminar. I am sure the message has got home."

Mike Aves, National Sales Manager Aggregates Limited, Coalville, Leicestershire, England.

"I purchased your Business Persons Toolbox. I have taken over as Station Manager here and found the book fascinating. There were so many great ideas in it that I intend on implementing. So congratulations on another fantastic book."

Di Palmer, Sales Manager for FOX FM & THE WIRELESS Ashburton

"Many thanks for a very informative seminar yesterday, at the Appleby Motel. I really enjoyed it and appreciated your personal touch. I learned a lot."

Frank Maes, EZY Presentations Ltd

"Thank you so much once again for your involvement in our staff conference yesterday. Your enthusiasm and passion was infectious, and your subject knowledge and ability to apply it to our specific situation meant that we more than exceeded what I wanted to achieve with your presentation. A number of people came up to me during the afternoon saying how much they'd enjoyed your talk. "

Diane Young, Communications & Information Manager

"Thanks, Ian, for the excellent way you pulled the forum together with your powerful presentations."

Leeann Watson, Canterbury Employers Chamber of Commerce

"Thank you for your amazingly motivational presentation to our distributor team. You certainly achieved the effect of stimulating and entertaining the group. I have received many comments back already from the group about what changes they have made in their thinking about customer value."

Leo Fels, National Account Manager, Dick Smith Electronics (NZ) Ltd

"Thanks again for your involvement in PANPA's 32nd Annual Conference in Melbourne, August 7-9, 2001. Your presentation was an excellent source of food for thought. The positive feedback we have received so far reinforces your valuable input."

Fiona Shepherd,  Marketing Services Co-ordinator.

"I wanted to thank you for a fabulous seminar on Wednesday night, at N.Z.I.M. in Christchurch. What you explained certainly has pointed me in the perfect direction!"

Karen Reeves

"Just a note to say how pleased we were with the presentation you gave this morning - thought it really hit the spot and went down extremely well."

Brian Walshe, Sherwin Chan & Walshe Limited

"Ian, thanks again for your presentation at our conference. The impact of your presentation has been great and I will endeavour to build what you had to say into our everyday culture."

Ray Paul, Dominion TV Rentals

"I wanted to drop you a note to thank you for the motivating contribution you have made to the successful kick off for Continuous Improvement here at the Whangarei District Council." 

Jenny Antunovich

"Thank you for your inspirational address to our Christmas staff meeting on Sunday December 3. Everyone who heard you that day was appreciative and enthused with your positive message and powerful delivery."

John Graham, Managing Director, Graham's Books Ltd (Paper Plus)

"From Pricex 2000 - Exceptional presence This guy is a power house - liked him so much I bought the books -  Enthusiastic, interactive, focused - good examples.

"Thank you very much. What a brilliant start to our journey."

Darryl Olson, Advertising Director, The New Zealand Herald.

"Thank you very much for your talk at the NZ-SOCAP Launch yesterday. The audience greatly enjoyed your stories and your provocative style never fails to get people thinking."

Paul Linnell, New Zealand Society of Consumer Affairs Professionals

"Ian, thank you for being our Keynote Speaker at our "Winning in the new Business environment : How to Achieve Greater Success" conference this week.  Feedback was that this was an excellent speech and I am so pleased as it set the scene for the conference. I appreciate so much that you were willing to take on this task and thank you for preparing a paper for us."

Glen Murphy, Manager, Liro Forestry Solutions

"I would like to thank you again for the contribution you made to our LIANZA 2000 conference. I have had feedback that the programme was very strong this year and your involvement contributed to that. I have also heard that librarians have returned to their workplaces with renewed energy and highly motivated."

Mirla Edmundson, Programme Convener 

"On behalf of the ASB team thank you very much for an extremely professional presentation this morning. We have received some excellent feedback and more importantly some strong leads to follow up."

Peter Devine, ASB Business Banking

"Ian, I personally wish to thank you for your contribution to our conference and reassure you that we achieved changing certain mind sets as the outcome of your speech."

Gordon Haynes, National Sales Manager, Chubb Protective Services.

"I was most impressed with your presentation at the Christchurch conference, as I was three or four years earlier at the Nelson conference. Your thoughts on customer-driven organisations and the high emphasis that as an organisation we need to place upon customer service has come at a good time for the Waikato District Council."

Warwick Bennett, CEO, Waikato District Council.

"Thank you so much for your inspirational presentation at the Key Account Management in June. The group's enjoyment was massive - a credit to your wonderful presentation style." 

David Brem

"Your presentation at our Forsyth Barr conference was superb. On the Monday after, I was sitting at my desk and your words rang in my ears as I looked at how to run my business. Suddenly I see my clients in a new light."

Andrew Ott

"A big thanks to Ian Brooks for his time and assistance during our conference. Everyone thought he had the 'Wow' factor and was a great speaker. He got the whole conference off to a great start."

John Matthews, Plastics Institute of New Zealand 

"Thank you for your enthusiastic and important contribution to our conference 2000. You added considerable value and brought the two together in a way that was understood by all those attending."

Michael Sidney, Managing Director, Forsyth Barr

"THANKS VERY MUCH for your wonderful presentation this morning at our Sales Breakfast. Both you and Michele were superb and we were lucky to have two such talented people."

Dayna Bradley, Executive Director, Sales & Marketing Executives International

"Many thanks for a great day. You exceeded the high expectations we had."

John Blakey, Forest Industries Training

“I enjoyed a presentation Ian gave on the ‘six strategies for creating superior customer value’ so much that I bought 200 copies of the pocket edition, one for every manager in ASB Bank.”

Ralph Norris, Managing Director, ASB Bank

“Your input was acclaimed as being of exceptional value.”

Margaret Gracie, Works Civil

“Thank you for adding value! Your presentation at MDRT made a genuine contribution. Because of your efforts and effectiveness, your audience has significant choices. “

John Prast, Executive Vice-President, MDRT.

“Many thanks for your outstanding contribution at our MDRT meeting. You faced a demanding audience and performed with distinction.”

Reginald Rabjohns, President, MDRT.

“Your MDRT presentation was excellent and well received. You are a real pro.”

Gene Imke, Oklahoma City

“It was inspiring and educational. Many members commented on the motivational aspect of your presentation.”

Tim Roper, CEO, Unichem

“My leaders were inspired by your presentation and thought provoking delivery.”

Alan Riley, Westpac Trust

“Great understanding of the industry. Very relevant and a lot of take home value.”

Greenworld Garden Centre Group

“I was especially delighted with the feedback on your presentation. Your style and the content and its relevancy to our operation all featured. You clearly provoked a level of thinking.”

Raewyn Bennett, Auckland City Council

“Without your support and dedication to the growth of our industry, your willingness to share your experience, knowledge and expertise, Network 99 would not have been the success that it was.”

Tina Ball, Network Fitness

“You have a high impact presentation style backed up with common sense initiatives and good experiential teaching. Really added value!”

Tony Begbie, ANZ Bank

“The workshop you delivered was professionally presented, well received and provided the delegates with valuable information.”

David Law, NZ Local Government Human Resources Conference

“What an inspiration you are! It certainly got us to stop and think about how we treat our customers.”

Leigh Kelly, Auckland Combined SWAP Clubs

“The response we have had has been fantastic. It is not easy to enthuse an audience of over 600 people but you certainly motivated our members.”

Johanna Haglund, Auckland Chamber of Commerce

“You have a great ability to break down a complex issue into easy to understand, basic steps for owners and managers to follow.”

Mark Jarvins, Enterprise North Shore

“Thank you very much for your excellent address. People were full of praise.”

Peter Lohmann, Queenstown Chamber of Commerce

“Thank you for your tremendous contribution as a speaker. You were highly rated in our survey.”

Gordon Chesterman, The Public Relations Institute of New Zealand.

“Ian, it was a real pleasure to attend your session. You added great value to the conference. Ninety-nine per cent thought that your content was excellent or very good and 100% of the delegates thought your presentation was excellent or very good.”

Anneke Pim, Institute for International Research

“I could not have requested more from you in the way you delivered. The staff reaction has been great.”

Andrew Corbett, General Manager, Datamail

“Your presentation was well tailored to the needs of those attending and across the board the feedback has been positive and appreciative of your input.”

Peter Fitzsimmons, Managing Director, Metropolitan Life

“Your presentation was extremely well received, and we received only positive feedback for everybody involved on the day.”

M B Horne, AFFCO New Zealand

“Your motivational presentation proved stimulating, relevant and challenging. With professional ease, you handled the task of lifting the sights of the conference to focus on the bigger picture.”

R G Worthington, Executive Director, Electrical Development Association

“Your content and presentation were of the highest standard and I know the audience was truly appreciative.”

Mike Dale, Furniture Court, Queensland

“In the case of Dr Ian Brooks, once again his professionalism shone through. The comments were in wonder at the extent of the presentation skills and total package. The message given was first class.”

Tony Quirk, Society of Local Government Managers Conference

“Feedback from the delegates has been fantastic. They found your two sessions to be thoroughly professional and extremely relevant to them, and judging by how much of it has been remembered, noted down, quoted and remarked upon, I would say extremely successful.”

Mark Liddicoat, National Mutual

“Your session was a great way to conclude the conference. It made people stop and think and it meant that people went away feeling positive and stimulated.”

Louise McGill, National Housing Conference

“Without a doubt, your message was so very appropriate and timely. More than that, the style (even the accent) was well received - everyone had a smile on their face.”

Alex Swney, Lampen

“Your presentation was incredibly well received. It had impact. People around our office are still talking about it and considering its applications.”

Donna Cohen, Johnson & Higgins (Canada)

“I was delighted you could cover such a potentially negative subject in such an enthusiastic and positive manner and create such successful feedback.”

M Newton-Howes, Norwich Union

“You have certainly made an impact in a positive way in the growth of our business.”

Loe Geraets, Holmes Packaging

“Good concrete ideas - out of the box thinking.”

Patricia Buckman

“Awesome presenter.”

Hilary Saxton

“Business consultant, Dr Ian Brooks, in an impassioned motivational address that woke up all but the clinically dead, made a number of key points.”

Craftworld New Zealand (in their newsletter)

“Ian is an extremely capable and entertaining speaker. The audience was very impressed.”

Gerard Gallagher, Ashburton Enterprise Agency

“Ian seems to be ably to quickly identify the important issues. Everybody seemed to know that having heard Ian they could not ignore the content of his presentation and that decisive action was required.”

Robin McCall, Southland Kindergarten Association

“A totally professional, structured and relevant speech. Enjoyed it immensely.”

Davis Kennedy, Tourism Wellington

“A great opener. Set the tone for the conference.”

Gordon Chesterman, Public Relations Institute of New Zealand

“... beneficial, motivational and provocative.”

Dulcie Mackie, Bank of New Zealand

“What an address - fantastic and all without notes. ... your talk set the scene for an exciting and stimulating conference.”

Graeme Stormont, Spotless Services

“You provoked us, got us thinking and re-examining our purpose and our performance.”

Michele Comeau, Performance Unlimited

“By the amount of comments I have had, you blew away many people. Great style and easy listening,.”

Laurie Hocquard, Geyser Swap

“New Zealand needs more people with your drive and business acumen...”

Ian Hendry, Sovereign Assurance

Speaker If you would like Ian to speak at your next conference,
contact him at: ian@ianbrooks.com
Dr Ian Brooks

copyright © 2008  Dr Ian Brooks
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